ATTENTION: REAL ESTATE AGENTS AND BROKERS
Want to know who is visiting your website, but not taking action?
Tired of seeing a flood of visitors on your Google Analytics, but only a trickle of sign-ups? What if you could turn those silent visitors into new clients? Our new “Passive Lead System” captures the contact information, along with a ton of valuable data, of 15% to 25% of your anonymous website visitors!
What the system does and how it helps you:
What Does It Do?? Identifies The Invisible: Get accurate, already opted-in contact and property details for 15% to 25% of your anonymous website visitors.
How Does It Do It?? Our Identity Resolution Engine: The system works with 7 different data sources, including the largest e-commerce database, which represents some of the most accurate information available today.
What Does It Give Me?? Comprehensive Lead Profiles: Full name identification, verified, opted-in email addresses and valid phone numbers, property ownership details, and real estate interest and intent for lead nurture insights.
How Does This Help Me?? Triples Your Leads: Generate 3X more qualified real estate leads from your paid website traffic.
What Does It Save Me?? Slash Costs By 70%: Drastically lowers your cost per lead, reducing what you spend to acquire new clients.
What Else Can It Do?? Zero-Effort CRM Enrichment: Automatically updates returning CRM lead profiles with enhanced contact information as well as their latest browsing activity - for free. We don't charge for any leads that are already in your CRM!
Integrates with all the most popular IDX platforms!
The setup is easy, and we will handle everything for you if you want, no charge.
Check it out for yourself!
Watch this video to see Joe Peterson, the CEO of iList, explain how the Passive Lead System works.
How it works:
Initial Setup - We integrate the Passive Lead System into your existing website or social media platform. The system will start capturing leads within minutes!
New Leads Captured - You will get the name, email, phone number, and physical address of 15% to 25% of any anonymous website visitors.
Valuable Data - You also get a ton of additional usable information, like the leads' home address, home equity, and what they were looking at on your site.
Reach Out - Identified visitors will be automatically added to your CRM, marketing, outreach, and follow-up campaigns.
Convert - Now it's time to turn these passive leads into active clients!
95% of website, landing page, social, and blog visitors remain anonymous - We help find them!
Pricing
CPL - Cost Per Lead Captured
Only $4 per lead!
30-Day Money Back Guarantee!
We guarantee 50% more qualified leads in 30 days, or we'll waive your 1st month's costs.*
*You must set your daily limit to at least 3X the number of daily leads you are currently receiving and send us your most recent month's Google Analytics report to qualify.
Less expensive than a
PPC (Pay Per Click) lead!
Average CPL (Cost Per Lead) for real estate leads on Google can range from $30 to over $75, with some sources reporting an average of around $66 and $75 for higher competition keyphrases. Buyer-specific campaigns might see a CPL of around $20, while seller leads (e.g., "what's my home worth") are typically more expensive, ranging from $30 to $50! - *Per Google Gemini
Get 3X More Leads For The Same Ad Spend
+ Reduce Cost Per Lead By 70%
Assumptions: $25 Cost Per Lead; 5% Conversion Rate
Convert Passive Leads into Active Opportunities!
78% of Home Buyers and Sellers use the 1st agent that contacts them with something of value.
COMPLIANCE
Is it legal to contact them?
To ensure compliance and protect you from legal risks, the system automatically screens each phone number against the DNC (Do Not Call) list. If a number is registered, the lead is tagged with a clear DNC label, preventing accidental violations. Additionally, all captured leads have already opted in to receive marketing communications, allowing you to confidently reach out via email while remaining compliant with the CAN-SPAM Act.
CONTACT AND FOLLOW UP
Isn't this kind of "creepy"?
Reaching out to someone who visited your real estate site but never signed up can easily cross the line into feeling intrusive if handled poorly. Nobody likes to feel like they’re being watched or “tracked down” without giving permission. However, if you approach the conversation with transparency, empathy, and value first—rather than a hard sales pitch—it can actually turn into a win-win. By framing your outreach as a friendly check-in (“I noticed you were looking at homes in [area], and I thought you might appreciate some insider tips or off-market listings”), you position yourself as a helpful resource, not a pushy salesperson. This builds trust, shows respect for their privacy, and opens the door for them to engage when they’re ready—benefiting both the visitor and you as their potential real estate guide.
DUPLICATE LEADS
Add additional information to current contacts, for FREE!
What happens when a lead already in your CRM returns to your website? With the Passive Lead System, every return visit becomes a free opportunity to gather powerful, actionable intelligence.
We believe in providing continuous value, which is why you are never charged for leads already in your system. When the system identifies a returning contact, it enriches their existing profile with fresh data, giving you a deeper understanding of their evolving needs—at no extra cost!
Not Just Data....VALUABLE Information!
Example Lead Screen
